Phoenix's Premier VR Experience
Phoenix's Premier VR Experience
Play Lab PHX Logo

Play Lab PHX

Phoenix's ultimate group entertainment destination. Experience immersive adventures perfect for birthdays, date nights, corporate events, and unforgettable celebrations.

Escape Rooms & Adventure Games

Immersive experiences from zombie survival to treasure hunts - solve puzzles and work together

Perfect for Special Celebrations

Birthdays, date nights, bachelor parties - create memories that last a lifetime

Corporate Events & Team Building

Strengthen your team with collaborative challenges and competitive group activities

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Professional VR Arena Technology
LIVE on FOX10 Morning Show

Phoenix's #1 VR Experience Featured on FOX10!

Watch our live 6-minute segment showcasing PlayLab PHX free-roam VR technology.

LIVE
PlayLab PHX on FOX10 Morning Show
Sep 17, 2025 6 min FOX10

Experience What FOX10 Discovered!

Book your VR adventure and see why we're Phoenix's most exciting entertainment destination.

Book Now - From $20
What Our Players Say

Real Reviews from Real Players

Don't just take our word for it — see why Phoenix loves PlayLab PHX

★★★★★
4.9
Based on 29 Google reviews
View all reviews on Google →
Everything You Need to Know

What is Free-Roam VR?

Get answers to the most common questions about our cutting-edge virtual reality experience and what makes PlayLab PHX different.

What does "free-roam" VR mean?
Free-roam VR means you can walk around naturally in virtual worlds! Unlike home VR systems where you're stuck in one spot, our wireless VR technology lets you physically walk, run, duck, and explore virtual environments. You'll have a 600 sq ft arena to move around in - no cables, no boundaries, just pure immersion.
Is this like home VR or arcade VR games?
This is professional Location-Based Entertainment (LBE) VR - completely different from home systems or typical arcade games. Our games are designed specifically for VR arcades with full-body tracking, and experiences you literally cannot get anywhere else. Think of it as the difference between playing mini-golf and playing at a PGA course.
Can I play alone or do I need friends?
All our games are designed for 2+ players minimum. This isn't a limitation - it's what makes the experience amazing! You can team up with friends in co-op adventures or compete against each other in multiplayer battles. Two players minimum - it's where all fun begins!
What equipment do I wear and is it comfortable?
You'll wear a lightweight wireless VR headset with battery strap for long uninterrupted sessions. The equipment is professionally maintained and sanitized between each session. Most players forget they're wearing anything within the first minute! We provide equipment for ages 8+ and can accommodate most physical abilities.
How long are the sessions and what's included?
Sessions are 30 or 60 minutes of active VR gameplay including short briefing time up to 5 minutes. This includes equipment setup, safety briefing, and multiple games if time allows. Our professional setup, streamlined onboarding and engaging multiplayer experiences will keep you immersed for the full session.
Will I get motion sick or tired?
Motion sickness is extremely rare with free-roam VR! Because you're walking naturally with your own legs, your brain doesn't get confused like it can with seated VR. Our games are designed for comfort-first experiences. You will get a workout though - expect to feel like you've been on an adventure!
Can I wear my prescription glasses?
Yes, we can accommodate most prescription glasses! Our headsets fit over glasses unless they have extremely wide or thick frames. However, contact lenses are preferred for longer sessions - our headsets are well-ventilated for comfort, which means glasses can fog up or feel less comfortable during extended gameplay. If you wear contacts, you'll have the best possible experience.
Is this suitable for kids and families?
Absolutely! Ages 8 and up can participate. We have family-friendly games perfect for mixed-age groups, as well as more intense experiences for teens and adults. Many of our customers are families looking for a unique bonding activity that gets everyone off their phones and working together.
All Games Require 2+ Players
LIMITED TIME: Save $15 per person!
Duo Session
$40 $70
2 players • 30 min each
Perfect for couples & friends
Save $30
Select Time
Extended Duo
$70 $100
2 players • 60 min each
Deep dive VR experience
Save $30
Select Time
MOST POPULAR
Big Group
$200
Up to 6 players
Epic multiplayer battles
Party Deal
Select Time
Multiplayer fun • Ages 8+ • Bring friends or make new ones!
The Experience That Changes Everything

Remember the Last Time You Felt Like a Kid Again?

Bowling? Been there. Escape rooms? Great once, but then what? Arcade games? Outgrown them. You're looking for something that actually gets your heart racing—an experience that makes you forget about your phone and just... live in the moment.

Free-roam VR isn't just different. It's a portal to places that don't exist—and you walk through it together.

You Actually Move. Really Move.

Forget standing in one spot. In our 600 sq ft arena, you run from zombies, duck behind cover, reach up to grab treasure. Your body is the controller. No cables. No boundaries. Just you and your imagination.

It Looks THAT Good

Pico 4 Ultra headsets deliver visuals so crisp, you'll forget you're wearing anything. With Wi-Fi 7—the latest wireless standard—zero lag, every movement is instant, every world feels real. This isn't 2016 VR—this is what the future feels like.

You're Not Taking Turns—You're Living It Together

Up to 6 of you in the same virtual world at the same time. You see each other. You talk. You save each other from virtual danger, laugh at each other's reactions, and create stories you'll retell for years.

Every Visit Is A New World

Pirates one day. Astronauts the next. Zombie apocalypse survivors after that. Our growing library of experiences means you'll never run out of new worlds to explore. Each one designed specifically for free-roam VR—adventures you literally cannot have anywhere else. This isn't home VR. This is the real deal.

Here's the tech that makes the magic possible (but you won't think about it once you're inside):

Arena Space 600 sq ft
Connection Wi-Fi 7
Headsets Pico 4 Ultra

Not Side-by-Side. Actually Together.

Most VR? You're alone in your own bubble. But free-roam VR puts all of you—up to 6 players—in the exact same virtual world for your entire session. You're in there together, sharing every moment, every laugh, every "did you just see that?!" moment.

It's not just an activity. It's a bonding experience.

Ready to Step Into Another Reality?

This isn't something you read about. It's something you have to experience. Book your session and see why everyone says: "Why didn't we do this sooner?"

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